Skip to content
Know Where Your Fleet Is: Real-Time GPS Tracking Benefits

Know Where Your Fleet Is: Real-Time GPS Tracking Benefits

With GPS tracking, businesses are able to keep tabs on where their vehicles are, which in turn can give staff the information they need to make on-the-fly decisions and offer a better overall customer experience. With that said, not all GPS tracking devices enable real-time tracking, which is where the main benefits lie. 

With a first-class GPS tracking system, your company can enjoy the perks and added security of real-time tracking for everyone in your fleet. Here's a closer look at what that means for your business. 

Improve All-Around Safety and Performance

Fleets of all industries can expect higher productivity when adopting real-time tracking systems. After all, live tracking empowers fleet managers to identify drivers who are not operating efficiently and provide appropriate reminders or resources to get them back on track. 

Plus, when drivers know there's a second set of eyes watching their performance, they're more likely to be safe and courteous on the road. This accountability can also help them stick to planned routes, taking the most direct path to their destination every time, rather than being tempted to find scenic alternatives.

In a service-based business, the improvement real-time tracking offers can be substantial. For instance, by employing real-time tracking systems in vehicles, companies can increase the number of service calls they respond to each day by up to 23%. That's a major improvement in performance, especially when margins are tight to begin with.

Provide a Better Customer Experience

Monitoring your drivers with a real-time GPS system is likely to result in better response time and reduced delays. This alone translates to a better customer experience since your team is able to perform as promised in more cases. Of course, the impact of real-time tracking on customer service doesn't end there. With real-time tracking, your customers will enjoy more personalized and accurate service, too. 

Without real-time tracking, much of the team is left in the dark when it comes to answering questions like estimated arrival time, reason for delay, and likelihood of early arrival. A real-time tracking system enables you to offer that type of insight and transparency. 

Your service teams will be able to get granular, giving customers specific and timely updates to let them know about early, on-time, or delayed arrival. By simply keeping them in the loop, you'll find that customers are that much happier with the services your company provides them.

Cut Fuel and Labor Costs

Reducing your logistics overhead is a major goal, and something most companies would love to achieve, but a target that can also seem impossible to reach. Real-time tracking can make cutting fuel and labor costs a reality, representing significant savings in one of the most expensive areas of business. 

With real-time tracking, you can monitor metrics such as idle times, routing, average speed, and maintenance. You can also set up alerts that remind drivers and other team members about things like upcoming checks and changes and other information that can help them self-adjust their habits for improved efficiency.

Meanwhile, you can scale back labor costs with the use of real-time tracking, too. The accountability and monitoring that real-time GPS provides allows your company to prevent false claims regarding the number of hours worked. It also deters extended trips and allows you to review routes to ensure that every driver is being honest and efficient in their work. 

Automate Driver Monitoring and Logging

Staying on top of regulatory requirements is a major concern for modern businesses, but not one that's easily addressed. Fortunately, real-time GPS tracking can make monitoring and logging simpler for everyone. 

For example, you'll no longer need to rely on your employees to submit manual records showing their mileage or the time when they arrived at or departed from a destination. Your system can produce these reports automatically, calculating them accurately and quickly with no need for manual user input. This also reduces reporting errors and billable hours, further reducing company costs.

Also, real-time GPS monitoring can keep your company safe from a legal standpoint, too. As a business, you're liable for speeding drivers in more ways than one—they can tarnish your reputation, consume more fuel, and increase the risk of an accident, along with the severity of an accident if one occurs. Real-time tracking allows you to monitor drivers and set up automated alerts to ensure your company is always following regulations.

Reduce Unauthorized Use and Speed Up Recovery

If you still find yourself asking, "Should I use GPS tracking for my fleet?" Just consider all the additional benefits that come along with proper GPS implementation--like the fact that real-time tracking can reveal unauthorized use of your vehicles. It also greatly reduces the likelihood of an employee misusing your fleet.

You can set up alerts so that you know if a vehicle's engine starts outside of normal work hours or if it enters an area beyond its authorized zone. Likewise, GPS tracking can help you recover your vehicles sooner if they're ever stolen. After all, GPS lets you know exactly where your vehicle is around-the-clock, so you can get an alert the moment it's on the move and give the location to police to track it down. That's just another way real-time GPS tracking helps keep your business going.

Ultimately, for the safety of your company, your vehicles, and your employees, there's no denying that real-time GPS tracking has a myriad of advantages to offer. Are you interested in reaping the benefits of GPS tracking for your fleet? Check out our line of products for commercial fleets or request a quote from LandAirSea today.

Previous article How the U.S. Navy Uses GPS Units